Stop arguing about your brand.Start knowing.
The in-house brand team's intelligence platform. See exactly how your brand is positioned, how competitors are moving and what to do next, with the strategic rigour your CMO and your board both need to see.
Used by
Brand teams worldwide
Tracks
Up to 5 competitors
Board-ready
PDF exports included
Brand Intelligence
LiveTracking: Acme Brand
Three quiet problems on every brand team
The frustrations that
never get on the calendar.
Three brand-team conversations BrandAudit was built to end.
Opinion vs opinion
in every quarterly meeting
Brand reviews turn into debates. Six people in the room, six different views on whether your positioning is working. Nobody has data.
Always late
to every competitor shift
You find out a rival has repositioned, refreshed or rebranded after your customers do. By then your team is reacting, not leading.
"Prove the value"
every quarterly review
Leadership wants brand work justified in numbers. You have stories, anecdotes, vibes. They want the kind of data the rest of the business reports.
Four shifts that change
how your team works.
The intelligence depth a McKinsey or BCG would deliver, condensed into a platform your whole brand team can run themselves.
End opinion-driven reviews
Numbers replace arguments.
Every brand dimension scored on the same six intelligence layers. Positioning, perception, voice, competitors, all measured the same way every quarter. Reviews become about what changed, not whose opinion is loudest.
- 6 intelligence layers, scored consistently
- Same methodology, every report
- One Brand Intelligence Score the whole team agrees on
- Reviews focus on progress, not opinions
Track competitors before they move
See competitor shifts before your customers do.
Up to 5 competitors tracked in every brand audit. Positioning, archetype, voice and proof signals compared side by side. Spot a rival repositioning before it lands in the market.
- 5 competitors in every audit
- Positioning, voice and proof compared
- Archetype map for the full category
- Re-run any time to see shifts
Make brand ROI visible
A score your CFO can read in 30 seconds.
Track your Brand Intelligence Score quarter on quarter. Show measurable movement after every campaign. Make the value of brand investment impossible to dismiss at budget time.
- Single Brand Intelligence Score
- Quarter-on-quarter progress
- Board-ready PDF exports
- Clear before-and-after on every campaign
Brief better, faster
Give agencies a brief built on evidence.
Walk into agency briefings with the positioning gap, the competitor map, the customer perception themes and the recommended direction already in hand. Stop paying agencies to do the discovery you can run in minutes.
- Positioning gap clearly mapped
- Competitor weaknesses surfaced
- Real customer language documented
- Strategic brief, not a discovery exercise
The quarterly brand review,
finally with evidence.
Three workflow moments where BrandAudit becomes part of how the brand team runs.
Quarterly review
Track score delta every Q
Campaign measurement
Before-and-after proof
Agency briefings
Strategic brief, not discovery
Step 01
·Once every quarter
Quarterly review
Action
Re-run the brand audit on your brand and your 5 competitors
Outcome
See exactly what moved, what slipped and what competitors did
Output
Board-ready progress report
Step 02
·Before and after every major campaign
Campaign before-and-after
Action
Run the audit, ship the campaign, re-run the audit
Outcome
Measurable proof of what the campaign moved on the brand
Output
Single number your CFO understands
Step 03
·Before briefing any external partner
Agency briefings
Action
Pull the latest audit, export the positioning gap and customer themes
Outcome
Agency starts at the right strategic depth instead of running discovery for six weeks
Output
Saves the agency discovery fee
Use it wherever your team
needs evidence.
From the quarterly review to the next board update, BrandAudit slots into every moment a brand team needs to replace opinion with evidence.
Quarterly brand reviews
Replace opinion with one Brand Intelligence Score everyone agrees on.
Campaign measurement
Before-and-after proof on every major brand campaign.
Competitor monitoring
Spot competitor moves before they land in market.
Rebrand projects
Strategic foundation before the creative even starts.
Agency briefings
Hand them a strategic brief, not a blank discovery scope.
Board and leadership updates
A score and a story your CFO can read in 30 seconds.
Built for the way
brand teams actually work.
Four features that make BrandAudit the system of record for in-house brand teams. Available on every Growth plan.
Multi-competitor tracking
Up to 5 competitors in every brand audit.
Quarterly snapshots
Saved reports with score delta on every re-run.
Team seats
Brand director, brand manager, content lead, all on the same view.
Board-ready exports
PDF with executive summary, full report and appendix.
How we help
brands win.
“We were briefing agencies without knowing our own brand gaps. Brand Audit changed that — we now walk into every briefing with a 12-dimension health score and a clear brief. Agency time wasted on wrong directions dropped 70%.”
Lauren Brooks
Head of Brand · Meridian Health
Measured outcome
−70%
agency time\nwasted on wrong briefs
Verified outcome
brand budget\napproved first time
“Board presentations used to be gut-feel. Now I show up with benchmark data, competitor gap analysis, and a scored roadmap. No one questions the brand budget anymore.”
Marcus Webb
Brand Director · Growth Retail Co.
“We finally have a shared language for brand quality across our global team. Everyone knows what a 75 differentiation score means and why it matters.”
Aisha Okonkwo
VP Brand · Tech Scale-up
Common brand team questions
Quick answers.
No fine print.
The four questions every brand director asks before bringing BrandAudit into their team. Answered upfront.
How many competitors can I track?
Up to 5 competitors in every audit on the Growth plan. Compare positioning, archetype, voice and proof signals side by side.
Can my whole brand team use it?
Yes. Growth plan includes seats for your brand director, brand manager, content lead and any analysts. Everyone sees the same intelligence.
How do quarterly comparisons work?
Every brand audit is saved. Re-run the same audit any time and BrandAudit shows you the score delta across all six intelligence layers, so quarterly reviews become about what moved.
Can I export reports for my CMO and board?
Yes. PDF export with executive summary and full breakdown. White-label option available on the Agency plan.
Get started today
Walk into your next brand review
with one score the whole team agrees on.
Start free. Run a brand audit on your brand and your top 5 competitors right now. See the kind of intelligence your team has been arguing without.
No credit card required · Used by in-house brand teams worldwide
