Know the marketbefore you bet on it.
A verdict, a competitor map and a 90-day entry plan — grounded in live category data, real competitor signals and the language customers actually use. In minutes.
Used by
Founders across 10+ industries
Verdict in
3 minutes flat
Reports
15 sections per market
Decision
LiveMarket: Madhapur F&B
4
Decision shapes
Local · Product · Service · Geo
10+
Industries covered
F&B, retail, SaaS, fintech, more
Any
Geography
Address to nationwide
3 min
Avg turnaround
From submit to verdict
₹0
To preview
Free sample reports
Pick the question
your roadmap actually asks.
Four research types — each routes a different mix of live data and surfaces the sections that matter for that bet. Works across food and beverage, retail, SaaS, healthcare, fintech, real estate, hospitality and more.
Local Feasibility
Will this address actually pay back?
- Catchment size and household income
- Every competing outlet inside 2.5km
- Footfall, parking and access signals
- Ticket size benchmarks from live operators
Outlets 2.5km · Avg ticket
53 · ₹420
Product / Category
Is the category big enough to enter?
- Category size, growth and online share
- Marketplace data and channel splits
- Pricing ladder across leaders and niche
- D2C versus general-trade economics
Online share · Amazon split
38% · 24%
Service / B2B
Will B2B buyers actually pay for this?
- Total addressable accounts, named
- Retainer and project price benchmarks
- Buying triggers and decision cycles
- Incumbents, in-house and Big-4 trade-offs
Named accounts · Retainer band
1,840 · ₹1.2–3L
Geographic Expansion
Is this the right city to open next?
- Best beachhead neighbourhood, ranked
- Local incumbent map and pricing
- Demographic fit versus your home base
- Capex, breakeven and ramp expectations
Top beachhead · Breakeven
Koregaon Park · M11
Traditional research
vs BrandAudit Market Research.
The same six questions, answered six different ways. One way takes a quarter and a six-figure budget. The other takes three minutes.
Traditional
Consulting-firm research
BrandAudit
Market Research
4–6 weeks turnaround
3 minutes
₹3–8 lakh per report
From ₹4,200/mo
Buyer + analyst interviews
Live competitor + demand data
Single static PDF
Verdict + 90-day roadmap + per-section drilldowns
Locked to one market
Run as many as your plan allows
Out of date the day it ships
Re-run anytime; track over time
From a one-line market
to a verdict you can defend.
Three workflow moments. You describe the market, the platform pulls the data, you walk out with a decision.
Market
Define in one sentence
Competitors
Up to 5 mapped live
Verdict
Go / Wait / No-Go
Step 01
·30 seconds
Tell us what you are researching
You do
Pick research type, market, geography.
You get
The right data sources and report sections wire up automatically.
Output
Right shape, first try
Step 02
·Two minutes
We pull the data
You do
Live competitor scans, demand signals, demographic data, pricing ladders.
You get
Every claim sourced and traceable in the evidence appendix.
Output
Grounded in real data
Step 03
·Three minutes in
You get a decision
You do
Verdict on page one, 90-day entry plan, 15 strategic sections.
You get
You walk into the next investment meeting with a defensible answer.
Output
90-day entry roadmap
Read a real report
before you sign up.
Four full sample reports — one per research type — open in your browser. Same depth, same evidence appendix.
Three steps from idea
to defensible verdict.
Start to finish in three to five minutes. No queues, no analysts to schedule, no slide deck to wait for.
Step 01
·Sixty seconds
Pick your research type
You do
Choose Local Feasibility, Product Category, Service Launch or Geographic Expansion.
You get
The right data sources and the right report sections wire up automatically for your decision.
Output
Right shape, first try
Step 02
·One sentence
Set your market and geography
You do
Describe the market, e.g. "Premium restaurant in Madhapur, Hyderabad" or "D2C cold-pressed coconut oil, India".
You get
The research pulls live competitor, demand and pricing signals for that exact market and place.
Output
Grounded in real data
Step 03
·Three to five minutes
Read the verdict, ship the plan
You do
Open the report and start at the verdict, then the 90-day roadmap, then the evidence.
You get
You walk into the next investment meeting with a defensible answer, not a hunch.
Output
90-day entry roadmap
Fifteen sections,
one defensible verdict.
Every claim is sourced — competitor sites, marketplace data, review platforms, category research. Nothing made up.
The headline output
Executive Market Decision
Verdict, attractiveness score and the top three actions, on page one. Everything below builds the evidence for this one decision.
02 — 05 · Understand the market
Who buys, how big, how fast
Market Size & Growth
TAM, SAM, SOM with a clear growth trajectory and the drivers behind it.
Audience Profile
Who actually buys, what they earn and where they spend.
Market Landscape
Category maturity, structural trends and the use cases driving demand.
Customer Demand & Behaviour
Buying triggers, pain points and the words customers actually use.
06 — 08 · Read the competition
Who you collide with, mapped
Competitor Landscape
Leaders, challengers and niche players, mapped side by side.
Competitive Positioning Map
Every competitor placed on two strategic axes, in one visual.
Customer Pain Point Analysis
The frustrations the category has failed to solve, ranked by severity.
09 — 10 · Find your opening
Where the whitespace actually is
Whitespace Opportunities
Unserved segments and positions you can credibly own from day one.
Positioning Routes
Recommended positioning angles with the proof points each one needs.
11 — 14 · Plan the entry
Price, channels, risks, 90-day plan
Pricing & Value Perception
Price ladder, value anchors and what the market expects to pay.
Channel & Go-to-Market
Where to launch first, the channel mix and the GTM motion that fits.
Risk & Barrier Analysis
Regulatory, capital, operational and competitive risks, ranked.
Market Entry Roadmap
A concrete 90-day plan, broken into weeks 1–30, 31–60 and 61–90.
15 · Always included
Evidence Appendix
Every claim traced back to its source — sites, reviews, datasets.
Run it the week before
you bet anything real.
The decisions our customers run through Market Research before they spend, sign or pitch.
New outlet decisions
Test a specific address before you sign the lease.
New category launches
Size the market and the whitespace before you build the SKU.
B2B service pricing
See where retainers and project fees actually land.
City expansion plans
Rank the next city and the right beachhead neighbourhood.
Investor diligence packs
A board-ready market view in the same week as the pitch.
New product line bets
See if the demand and the pricing room are really there.
Run research at the rateyour roadmap demands.
Two, five or ten research reports a month. Pick the plan that matches your decision velocity.
Growth
Two markets, one verdict every fortnight.
Market Research
- Up to 3 competitors per report
- TAM, SAM and SOM sizing
- 90-day entry roadmap on every report
Pro
A research report every week.
Market Research
- Up to 5 competitors per report
- Advanced positioning map
- Pricing ladder across the full category
Business
Map ten markets a month, every month.
Market Research
- Up to 5 competitors per report
- Dedicated account support
- Onboarding session included
Every plan also includes Brand Audit credits — see /pricing for the full BA + MR mix.
Common questions
Straight answers.
No fine print.
The six things every founder, operator and brand lead asks before running their first report.
How is Market Research different from a Brand Audit?
A Brand Audit looks at how your brand is positioned and performing today. Market Research answers a different question: should you enter this market at all? It maps demand, competitors, pricing and whitespace before you commit capital.
What data sources go into the report?
Live category and demand signals, scraped competitor sites, marketplace listings and review platforms. Local research adds Google Places and OpenStreetMap for outlet density and catchment. Every claim links to its source in the Evidence Appendix.
How long does one report take?
Three to five minutes from the moment you set the market. There is no manual review queue — start the next one whenever you want.
Can I preview a report before paying?
Yes. Four full sample reports — one per research type — sit at /audits/sample/market-research. Read every section without an account.
Does it work for hyperlocal and nationwide markets?
Both. Local Feasibility handles a single address or 2.5km catchment. Product Category and Service Launch handle nationwide. Geographic Expansion sits between — an existing brand entering a new city.
Can I export reports to PDF?
Yes. Every report ships with a board-ready PDF — the verdict on page one, all fifteen strategic sections and the full evidence appendix at the back.
Test the market, not your nerves
Get the verdict
before you sign the lease.
Open a sample report and see exactly what fifteen sourced sections, a 90-day roadmap and a defensible verdict look like in practice.
No credit card required · Read every section before you sign up
