Everything you need to understand your brand.Nothing left to assume.
Six intelligence layers. Twelve report sections. One platform that reveals how your brand is positioned, perceived and differentiated, with a clear roadmap for what to do next.
Built on proven frameworks · Used by 2,400+ brands · Results in minutes
What every BrandAudit delivers
6
intelligence layers per report
Positioning, personality, perception, competitors, voice and discovery, all analysed together
Minutes
from URL to full intelligence
The strategic depth a consulting firm delivers in six weeks, available to you in minutes
2,400+
brands analysed worldwide
Used by founders, brand teams, consultants and CMOs across 14 industries
What every BrandAudit report reveals.
In one analysis. End to end.
Each layer studies a different dimension of your brand. Together they give you the complete picture, not a single score.
Positioning Intelligence
What your brand actually communicates.
See what your website and content say about your category, audience, value proposition and differentiation. Compared directly against your top competitors. Find out if your positioning is clear, distinct and defensible, or if it sounds like every rival.
Includes
Brand Personality & Archetype
What character your brand projects.
Understand your brand personality, tone and archetype. See which archetypes competitors are crowding and which territories are open for you to own. Built on the Mark and Pearson archetype framework used by Disney, Nike and IKEA.
Includes
Customer Perception
What customers actually believe.
Reviews, ratings and public comments from across the web, turned into clear perception themes. Discover the exact language your customers use about your brand and how to reflect it back in your messaging.
Includes
Competitor Brand Intelligence
Where competitors are strong and where they are exposed.
Side-by-side comparison of competitor positioning, personality, proof and review sentiment. Find the gaps they are not filling and the positions they cannot defend.
Includes
Brand Voice & Communication
Is your communication building trust or losing it.
Analyse your website copy, social content and CTA language to understand your tone, consistency and commercial clarity. See exactly where your voice is losing people before they convert.
Includes
Search & Discovery Presence
Can buyers find you when it matters most.
Understand whether search engines and discovery platforms recognise your brand and associate it with the right category. Your visibility score shows how findable you are to the next generation of buyers.
Includes
12 sections.
One complete brand strategy.
Every BrandAudit follows the same 12-section structure, so every report ends with a position to own and a plan to act on.
Brand Positioning Snapshot
Where you stand today
Competitor Positioning Map
Where they sit, where the gaps are
Brand Personality & Archetype
Your character vs the category
Communication Style Analysis
Tone, voice and clarity
Customer Perception Intelligence
Themes from real reviews
Competitor Brand Intelligence
Strengths and exposures
Gap Analysis
Six gap types mapped
SWOT Analysis
Strategic strengths, weaknesses, opportunities, threats
Recommended Positioning
The position you should own
Communication Strategy
How to express the new position
90-Day Brand Roadmap
Trust fixes, positioning moves, market ownership
Supporting Data Appendix
All raw signals and source data
Built on proven thinking
The frameworks behind
every report.
BrandAudit is built on the same strategic frameworks taught at top business schools and used by the world's leading consultancies. Nothing is invented. Everything is rigorous.
Ries and Trout
Positioning theory
Byron Sharp
Mental availability
Mark and Pearson
Brand archetypes
Simon Sinek
Golden circle
Jim Stengel
Brand ideal
Aaker
Brand equity model
Keller
Brand resonance pyramid
Trout and Rivkin
Differentiation
Then versus now
What brand intelligence used to require.
What it requires now.
Three paths to the same destination. Only one delivers strategic depth in minutes, at a price every team can afford.
- Survey customers manually
- Read competitor sites one by one
- Maintain a separate review tracker
- Write your own positioning statement
- Build your own roadmap
- Update everything every quarter
Time: weeks. Cost: hidden in salaries.
- Strategic discovery workshops
- Custom market research
- Slide deck deliverable
- One snapshot, six weeks to deliver
- Limited competitor coverage
- Revisions billed separately
Time: 6+ weeks. Cost: $20,000+.
- Six intelligence layers in one report
- Positioning, perception, competitors, voice, more
- 12-section strategic report
- 90-day actionable roadmap included
- Updated whenever you need it
- All brands, all teams, all industries
Time: minutes. Price: from $29/month.
One platform.
Six ways to use it.
Whether you are auditing today or briefing tomorrow, every output of BrandAudit is built to be acted on.
Audit your brand
Find out how you are actually positioned and perceived right now.
Map your competitors
See where rivals are weak and where the open territory sits.
Plan a rebrand
Get the strategic foundation before you spend on creative.
Validate a new positioning
Test if your new position is clear, distinct and defensible.
Brief an agency
Hand them a strategic brief built on real brand signals, not assumptions.
Build a pitch deck
Walk into investor meetings with brand evidence, not opinion.
Get started today
Run your first brand intelligence report.
In minutes. Free to start.
Join 2,400+ brands using BrandAudit to understand their positioning, see their competitor gaps and act on a clear 90-day plan.
No credit card needed · Results in minutes · Six intelligence layers in every report